We first introduced you to the Heart Attack Grill - home of the Double Bypass Burger - back in December 2006 and again in March and April of last year (what can we say, we’re really just couldn’t believe it). This ridiculous “concept” eatery is up to the same old nonsense, but a reader sent [...]
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Heart Attack Grill – Take Two!
October 9th, 2008 — , Marketing, hype, pictures from Worker Bee @ Mark's Daily Apple
NNT (Number Needed to Treat)
October 2nd, 2008 — , Big Pharma, Health, Marketing, hype from Worker Bee @ Mark's Daily Apple
It’s Gonna Take a Lotta Pills
As you’ve likely noticed, we’re getting back in touch with our more surly, snarky side this week. It can be fun now and then to channel one’s inner Fuji…. (Frankly, we can’t imagine MDA without it, and we hope you agree.) From energy drinks, we turn to one of our [...]
The Dope on Energy Drinks
October 1st, 2008 — , Health, Marketing, Stress, carbs, hype, nutrition from Worker Bee @ Mark's Daily Apple
The Name Says it All
It’s impossible to walk through a bar, college campus, city park, gym(!), or even company break room without spying one. You know, those gi-normous cans with the graphics so obnoxious (e.g. lightning bolts, claw marks, neon slashes and splatters) they leave your eyes bloodshot. (Can you tell we’re in the mood [...]
Stop the Insanity! - Top 10 Craziest Diet Fads
August 26th, 2008 — , Health, Marketing, The Tuesday 10, hype from Worker Bee @ Mark's Daily Apple
Desperate to lose weight for your upcoming wedding, high school reunion, or beach vacation? Then you might just be desperate enough to try (or have tried) a fad diet.
Although they promise quick results, these diets are virtually impossible to follow (unless you actually enjoy lemonade mixed with maple syrup and cayenne pepper) and often have [...]
Continue reading → Stop the Insanity! - Top 10 Craziest Diet Fads
What’s Wrong With The Zone Diet?
August 7th, 2008 — , Marketing, Sisson Said What?, carbs, diet, hype, nutrition from Mark Sisson @ Mark's Daily Apple
Dear Mark,
I just watched your video about the 2 minute salad; simple, fast, and no measuring. I agree with the primal way of eating and I’m torn between the freelance style of PB and structure of The Zone. What is your opinion of The Zone?
First, let me thank Rob for his question. I’ve had [...]
The Beginning of the End?
July 8th, 2008 — , Big Pharma, Health, Marketing, Raise Healthy Seedlings, Sisson Said What? from Mark Sisson @ Mark's Daily Apple
Driving my daughter Devyn to the airport yesterday morning at 5:30 (she’s off to a summer-school program in Florence) I was stunned by what I was hearing on my radio. Apparently, the American Academy of Pediatrics is now recommending much more aggressive cholesterol screening for children and urging that kids as young as eight be [...]
Related StoresSingle Serving Packs Don’t Curb Overeating
July 5th, 2008 — , Health, Marketing, Worker Bees' Weekly Bites, hype from Worker Bee @ Mark's Daily Apple
100 Ways to Eat More
In a study to be published in the Journal of Consumer Research, researchers from the Technical University of Lisbon in Portugal suggest that single-serve packages do little to curb overeating and may actually lead consumers to eat more.
To determine the impact of smaller, individually packaged food items on overall consumption, researchers [...]
Continue reading → Single Serving Packs Don’t Curb Overeating


































